🔒 Privacy Policy

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website or services.

Information You Provide

• Contact Information: Name, phone number, email address, and mailing address
• Service Request Details: Information about your roofing, siding, or related service needs
• Communications: Messages, inquiries, and correspondence you send us
• Payment Information: Billing details for services rendered (processed securely)
• SMS Consent: Your opt-in consent to receive SMS communications

Information Collected Automatically

• Device Information: Browser type, operating system, device type
• Usage Data: Pages visited, time spent, links clicked
• IP Address: General geographic location derived from your IP address
• Cookies: Small data files stored on your device (see Section 6)

2. How We Use Your Information

Cape Shield Roofing and Siding Inc. uses your information for the following purposes:

• To provide, schedule, and fulfill roofing and siding services you request
• To respond to inquiries, estimate requests, and customer service needs
• To send appointment confirmations, service reminders, and job updates
• To send SMS messages you have consented to receive (transactional and/or promotional)
• To process payments and maintain billing records
• To improve our website, services, and customer experience
• To comply with legal obligations and protect our rights
• To send marketing communications to customers who have opted in

3. SMS / Text Message Communications

When you opt in to receive SMS messages from Cape Shield Roofing and Siding Inc., the following applies:

• Your phone number is used solely to send you the messages you consented to receive
• SMS opt-in data is never sold or shared with third parties for marketing
• Message frequency varies; standard message and data rates may apply
• You can opt out at any time by replying STOP to any message
• Reply HELP for assistance or contact us directly
• Cape Shield communicates via standard SMS only — WhatsApp is not supported

For full details on our SMS program, please review our SMS Terms of Service.

4. Information Sharing & Disclosure

We do not sell your personal information. We may share your information only in the following limited circumstances:

Service Providers

We may share information with trusted third-party vendors who assist us in operating our website and delivering services (e.g., SMS platforms, scheduling software, payment processors). These providers are contractually bound to protect your information and may not use it for their own purposes.

Legal Requirements

We may disclose your information when required to do so by law, court order, government regulation, or to protect the rights, property, or safety of Cape Shield Roofing and Siding Inc., our customers, or others.

Business Transfers

In the event of a merger, acquisition, or sale of all or part of our assets, your personal information may be transferred. We will notify you prior to your information becoming subject to a different privacy policy.

With Your Consent

We may share your information with third parties when you have given us your explicit consent to do so.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

• Customer Records: Retained for the duration of our business relationship and up to 7 years thereafter for legal and accounting purposes
• SMS Opt-In/Opt-Out Records: Retained for a minimum of 5 years for compliance purposes
• Website Analytics: Retained for up to 26 months
• Inactive Prospect Data: Deleted or anonymized after 3 years of inactivity

6. Cookies & Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience. Cookies help us:

• Remember your preferences and settings
• Understand how visitors use our website
• Measure the effectiveness of our content and offers
• Improve website performance and user experience

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain features on our website.

7. Your Rights & Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information (subject to legal obligations)
• Opt-Out of SMS: Reply STOP to any SMS message or contact us directly
• Opt-Out of Marketing: Unsubscribe from promotional emails or SMS at any time
• Data Portability: Request your data in a portable format where technically feasible

To exercise any of these rights, please contact us using the information in Section 12.

8. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected information from a child, please contact us immediately and we will take steps to delete such information.

9. Security

We implement reasonable and appropriate technical, administrative, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction:

• Secure data transmission using SSL/TLS encryption
• Access controls limiting who can view personal information
• Regular review of our data collection and storage practices
• Contractual security requirements for third-party service providers

However, no method of transmission over the internet is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy applies only to Cape Shield Roofing and Siding Inc.’s website and services. We are not responsible for the privacy practices of other websites and encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make changes, we will update the “Last Updated” date at the top of this policy. We encourage you to review this policy periodically.

For material changes that significantly affect your rights, we will provide more prominent notice, such as an email notification to the address you have provided us.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us: